Will 'iPad' become generic word for tablet?

Generic names: Aspirin, Andaid, Kleenex, Xerox...iPad???

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Brand names: Will 'iPad' become generic word for tablet?


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 NEW YORK (AP) — Apple is on the verge of doing what few others have: change the English language.

 And if you want to buy a tablet computer, there's a good chance there's only one name you'll remember.

 This so-called "genericization" can be both good and bad for companies like Apple, which must balance their desire for brand recognition with their disdain for brand deterioration.

 A company's biggest fear is that their brand name becomes so commonly used to describe a product that a judge rules that it's too "generic" to be a trademark.

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Kleenex brand genericization common Xerox tablet iPad Apple market Google

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